Day 20: Posters

I’m almost impossible to work with. After 25 years of doing design, I’ve become a complete dick. I know this.…

Day 19: Community

What a disaster at Queens Plaza today. One wonders how they tracked signals before computers entered the scene in the…

Day 18: Message

This is a poster for the store windows on 30th Avenue. The original is in color. The black and white…

Day 17: Outreach

The MTA has a term they use when they want to block and area or redirect foot traffic. They call it “STONEWALLING.”…

Day 16: Branding

NON-BRANDS It’s an interesting conundrum to speak to local merchants about branding and the reasons it’s used in business. For…

Day 15: Positioning

When business owners get together for a common purpose, where there is a meeting of the minds, it is a…

Day 14: Meeting

Earlier in the morning I met with a local merchant who has a well-established Italian restaurant across the street from…

Day 13: Prep

As each day passes, business is being lost. The train being renovated or repaired looks like a training site rather…

Day 12: Strategy

New Media Article: Qns.com/Astoria businesses complain about slow death —————————————————— In light of the new information on the subway closing,…

Day 11: a week begins

It is Monday. Frank called at 7:30am to meet one of the local landlords. I took the call. I get…